Wednesday, 18 May 2011

Eco Fragrance: Tous H20

Ever felt a bit selfish and self absorbed dousing yourself in perfume, making up your face, fancifying yourself in all manner of the word when you know there are others suffering in the world?

I know I do.  Sometimes we need to remind ourselves how lucky we are living in the Western world, despite recession, we still have running water, clothes, food ... even when times are tough, we are still in a much more privileged position than countless others on this planet.

That's why I was really pleased to find out about a fragrance by Tous called H20 branded as an 'ecochic' perfume inspired by the brands jewellery collection.  The gorgeous blue gem shaped bottle is made from 25% recycled glass and was packaged by the Arco Iris Foundation, a special employment centre that helps integrate disabled people into the workplace using cardboard that is certified by the Forest Stewardship Council.


From each bottle of TOUS H20 sold a percentage of the profit will be donated to Oxfam.  Each sale will provide 15 litres of drinking water for people around the world who need it most.

The fragrance itself has top notes of lemon and lavender and is infused with rose, ginger and woody bottom notes.  It is a delightfully fresh, clean fragrance.  It is reminiscent of Davidoff Cool Water and is a lovely day time scent. 


Tous H20 is available from Boots and comes in 30ml, 50ml and 100ml starting at £26. 


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